Building on the success of Vanguard, my responsibilities expanded significantly on Call of Duty: Modern Warfare III. I led the introduction of animated in-game video billboards, personally editing and producing many of the motion pieces while establishing a new visual standard for LiveOps marketing. I also directed creative partnerships for major crossover events, helping bring iconic brands and characters—including Gundam, Warhammer 40,000, Snoop Dogg, Cheech & Chong, Dune, and Godzilla x Kong: The New Empire—into the Call of Duty ecosystem through premium store bundles and promotional experiences.

Beyond partnerships, I art directed six seasons of LiveOps content, defining each season's visual theme and ensuring a cohesive player experience across the in-game storefront. My work included designing interactive Battle Pass graphics, overseeing cinematic diorama presentations for weapons and Operators, and leading the creative execution of hundreds of promotional assets. The result was a highly engaging LiveOps experience that contributed to what is widely regarded as the highest-performing LiveOps program in the franchise's history.